Assignment Task
Task
- To provide you with an opportunity to identify how to obtain information on customer needs, expectations and satisfaction levels using both formal and informal research.
- Describe two actions you could take to keep track on your competitors.
- What are the three major problems with focus groups that the interviewer must control?
- Outline three common needs and expectations that customers have of employees.
- To provide you with an opportunity to recognise how to provide opportunities for customers and staff to give feedback on products and services.
- Why is it important to gain feedback from customers about products and services?
- Describe at least two different approaches of gaining feedback from customers and/or staff.
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