Assignment Task
Task
Associated Unit Learning Outcomes
1. Apply business management principles, concepts and theories using problem-solving techniques together with Design Thinking tools to analyse a business problem.
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Get Help Now!2. Demonstrate the ability to formulate and justify innovative plans/recommendations for achieving client’s project goals.
Purpose of the assessment:
The objective of this assessment is to equip the students with needed skills to analyse a problem deeply prior to embark on ideating solutions to a given problem. In this assignment students will conduct a thorough problem analysis to uncover the nature and severity of the problem, affected parties and their characteristics and the causes and effects of the problem. By so doing this assessment develops a deeper level of empathy around the given problem and enables the students to take another individual’s/organisation’s perspective. This is an essential skill and a professional capability that is built on a thinking process with roots in open-mindedness and removing cognitive biases which subsequently reduces the blind spots in decision making. Moreover, this assessment requires students to develop an infographic to answer to first two questions. This provides students with an opportunity to improve their technical literacy of digital literacies that Swinburne is aimed to cultivate in careerready graduates. Please see the next page for specific and detailed information on the assessment task.
Detailed assignment instructions:
You are required to conduct a problem analysis by answering to the following questions. To ensure the rigor in this analysis, you are required to use relevant frameworks/models/tools discussed in Weeks 1-4 of this unit, appropriately:
Questions to be answered:
(1) Develop an infographic to present your response to questions (a) and (b) below.
(a) What is the problem your client wants you to address? What is the severity of this problem?
You may want to cite evidence from internal (e.g. client’s organisational reports, customer feedback and survey findings) and external sources (e.g. industry reports, newspapers, journals and government publications) to explain that the problem is real.
(b) Who is affected by this problem and what are their characteristics? You may want to categorise the affected parties if you see that there are multiple groups impacted by the problem (e.g. directly and indirectly affected; small, medium and large organizations; male and female).
(2) Prepare a short report with your response to questions (c), (d) and (e) below.
(c) What causes this problem? Analyse the drivers of the problem you explained above.
(d) What impacts does this problem create on client’s organisation/business or stakeholders in the broader society? Identify and discuss these impacts in relation to the parties you identified in above.
(e) Based on the above analysis, what additional information is needed to address this problem? Identify specific information needs and briefly mention the purpose that information needs serve.
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